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Difficult times reveal who is a true leader



As a CEO, you are now facing a real test. Crises are stress tests – for business models, processes, and above all, for your leadership qualities.


Those who merely manage will lose. Those who courageously shape the future will succeed.


I recommend that you follow these three principles:


Vision First: Not everything can be planned, but a clear direction provides orientation – especially in uncertain times. Your vision motivates and unites your team.


Communicate on an equal footing: People will follow you if they feel seen and understood. Honest listening creates trust.


Speed with empathy: Acting quickly is important, but never at the expense of your team. Successful change is based on humanity.


How about you? What made the difference for you in a real crisis?


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