People follow people – not just brands.
- elenabalzer19886
- 23 hours ago
- 1 min read
That's why your LinkedIn profile is becoming increasingly more important than your company's homepage.
The world of communication has changed rapidly: websites and press relations used to dominate, but today social media and personal presence are crucial for remaining visible and creating genuine connections.
Your social media presence can help you:
✔️ Build trust – directly and authentically
✔️ Be perceived as a thought leader
✔️ Expand your network and attract talent and partners
✔️ Actively shape the discourse
Be authentic, tell stories, and communicate regularly. Because continuity creates relevance and strengthens your position. What is currently preventing you from using social media as a strategic tool? Or have you already had positive experiences?
